Collaborate

Put your content into digital circulation.

Brands have an opportunity to participate in the ways people communicate online. Not just through traditional advertisements, but through original digital expressions people can discover and use.

In the wild

Current Collaborations

These brands are already living inside the GIPHY ecosystem; discovered organically every time someone searches for the right GIF.

Psalm + Petal Co. GIF on GIPHY — 53,208 views
53K+ Views

A premium boutique flower company with a faith-inspired identity. Their branded GIF lives inside GIPHY's search results, surfacing organically whenever someone searches for flowers, florals, or feminine aesthetics; no ad spend required.

#flowers#faith#feminine#psalmpetal
GRVO relocation app GIF on GIPHY — 163,520 views
163,520 Views

A relocation assistance app helping people navigate the moving process. Their branded GIF (a white line-art mover with a cart) appears every time someone searches for moving, relocation, or mover content on GIPHY, putting the brand directly in the moment of intent.

#moving#mover#relocation#grvo

A note on performance

The 1 billion cumulative views figure represents historical channel performance: the total number of times content from this channel has been loaded across GIPHY's platform and partner integrations since 2021. It is not a guarantee that any individual piece of content will receive a particular number of views. Content ownership remains with you; I receive permission to upload and distribute through my channel.

An established channel. A real distribution strategy.

Aquafaba Test Kitchen + Digital offers tiered GIPHY distribution collaborations for brands and organizations interested in making their GIFs and stickers discoverable through an established GIPHY Creator channel.

With more than 1 billion cumulative GIPHY views, I offer more than an upload service. I offer an opportunity to place your original digital expressions within an established content ecosystem where people search for, discover, and use GIFs and stickers to communicate.

Choose the level of collaboration that fits your needs; from simple content placement to performance insights and strategic search discoverability.

Your content. An established distribution channel. More ways to be discovered.

GIPHY Distribution Collaboration Packages

01Basic

Distribution

Get your GIF discovered.

Your GIF or sticker is uploaded to the Aquafaba Test Kitchen GIPHY Creator channel, giving your content access to the channel's established distribution ecosystem.

Includes

  • Upload of customer-provided GIFs or stickers
  • Customer provides titles, descriptions, and search tags
  • Access to GIPHY's distribution ecosystem
  • Cumulative view count provided upon request, when available
02Premium

Performance insights

Understand your content's performance.

Everything in Basic, with additional performance reporting so you can see how your content is landing.

Includes

  • GIF or sticker upload
  • Customer-provided titles, descriptions, and tags
  • Cumulative view count reporting upon request
  • Engagement rate reporting upon request, when available through GIPHY analytics
03Overachiever

Strategic discoverability

Give your content a discoverability strategy.

Everything in Premium, plus my direct involvement in developing the metadata strategy for your GIFs and stickers, applying the knowledge I've built through years of creating and distributing digital content.

Includes

  • GIF or sticker upload
  • Strategic title and description recommendations
  • Custom search tag development
  • Keyword alignment intended to improve search relevance and discoverability
  • Cumulative view count and engagement reporting upon request, when available

Ready to get started?

Reach out with your project details and I'll follow up to discuss the right package for your needs.

Start a conversation